Privacy Policy for calctechlab.com
At calctechlab.com (“we”, “us”, “our”), we value your privacy and are committed to protecting your personal data. This Privacy Policy explains what information we collect, how we use it, the legal bases we rely on (including under the UK GDPR and EU GDPR), and your rights when you use our website and SEO calculator/tools application (the “Service”).
By using calctechlab.com, you agree to the collection and use of information in accordance with this Privacy Policy.
1. Data Controller
For the purposes of the UK General Data Protection Regulation (UK GDPR) and the EU General Data Protection Regulation (EU GDPR), the data controller is:
calctechlab.com
Country: United Kingdom (UK)
Email:
support@calctechlab.com
Website:
https://calctechlab.com/
2. Information We Collect
2.1 Information You Provide Voluntarily
We may collect personal data that you provide directly, such as:
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Contact details (e.g., name, email address) when you:
- Contact us via email or contact forms
- Subscribe to newsletters or updates (if offered)
- Any information you include in messages you send to us
This information is generally optional and provided at your discretion.
2.2 Information Collected Automatically (Usage Data)
When you access or use our website and tools, we may automatically collect certain information (“Usage Data”), including:
- IP address
- Browser type and version
- Device type and operating system
- Referring and exit pages
- Dates and times of access
- Pages viewed and time spent on pages
- General location information (e.g., country or city level, inferred from IP)
- Technical events such as errors and performance metrics of the tools
We generally use this data in aggregate form to operate and improve the Service and for security purposes.
2.3 Cookies and Similar Technologies
We use cookies and similar tracking technologies (such as pixels, web beacons, or local storage) to:
- Operate and secure our website and tools
- Remember your preferences (e.g., cookie consent, language)
- Analyze traffic and usage patterns
- Support advertising and measurement (including Google AdSense, where applicable)
For more detail, see Section 7 – Cookies and Tracking Technologies.
3. How We Use Your Information (Purposes of Processing)
We use personal data and usage data for the following purposes:
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To provide and operate the Service
- Delivering our SEO calculator and tools
- Ensuring core functionality (e.g., load balancing, error handling)
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To improve and personalize the Service
- Analyzing usage to enhance features, usability, and performance
- Testing and developing new tools and functionality
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To communicate with you
- Responding to your inquiries and support requests
- Sending you administrative messages relating to the Service
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To provide advertising and monetization
- Displaying ads (e.g., via Google AdSense)
- Measuring and improving ad performance and relevance
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To maintain security and prevent abuse
- Detecting, preventing, and responding to fraud, abuse, or security incidents
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To comply with legal obligations
- Meeting applicable legal, regulatory, tax, and accounting requirements
- Responding to lawful requests from public authorities
4. Legal Bases for Processing (UK GDPR / EU GDPR)
Where UK or EU data protection law applies, we process your personal data under the following legal bases:
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Performance of a contract (Article 6(1)(b) UK/EU GDPR)
To provide and operate the tools and related services you request. -
Legitimate interests (Article 6(1)(f) UK/EU GDPR)
- To analyze usage and improve our website and tools
- To maintain the security and integrity of our Service
- To prevent fraud and misuse
- To support limited, non-intrusive analytics and advertising operations
We balance these interests against your rights and freedoms and only rely on this basis where they are not overridden.
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Consent (Article 6(1)(a) UK/EU GDPR)
- For placing non-essential cookies (e.g., certain analytics or advertising cookies) where required
- For sending direct marketing communications, where required
You can withdraw your consent at any time (see Section 11 – Your Rights).
-
Legal obligation (Article 6(1)(c) UK/EU GDPR)
To comply with applicable laws, regulations, and legal processes.
5. Google AdSense & Advertising
We may use Google AdSense and other third-party advertising services to display ads on calctechlab.com.
5.1 Google AdSense
Google, as a third-party vendor, uses cookies and/or similar technologies to serve ads on our site. Google’s use of advertising cookies enables it and its partners to serve ads to users based on their visit to our site and/or other sites on the Internet.
You can manage or opt out of personalized advertising by visiting Google’s Ads Settings.
For more information on how Google uses data in its advertising products, see: https://policies.google.com/technologies/ads
5.2 Third-Party Vendors and Ad Networks
Third-party vendors and ad networks may also use cookies or similar technologies to serve ads and measure their effectiveness.
You may opt out of some third-party vendors’ use of cookies for personalized advertising by visiting:
- http://www.aboutads.info/choices/ (for U.S. users)
- http://www.youronlinechoices.eu/ (for EU/UK users, where applicable)
- Your device or browser’s privacy controls
If you are in the EU/UK, we will obtain your consent, via a cookie banner or similar mechanism, for the use of non-essential advertising cookies where required by law.
6. Analytics
We may use third-party analytics services (such as Google Analytics) to collect and analyze information about the use of our website and tools.
These services may collect data such as:
- Pages visited and features used
- Time spent on pages
- Links clicked
- General user behavior and interaction patterns
This helps us understand how users interact with our Service so we can improve performance, design, and content.
You can learn how Google uses data from sites that use its services here: https://policies.google.com/technologies/partner-sites
To opt out of Google Analytics, you can use the browser add‑on: https://tools.google.com/dlpage/gaoptout
Where required by law (including in the EU/UK), we rely on your consent for using analytics cookies and similar technologies.
7. Cookies and Tracking Technologies
7.1 Types of Cookies We Use
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Strictly necessary (essential) cookies
Required for core site functionality, such as security, load balancing, and navigation. These cannot be switched off in our systems. -
Preference cookies
Remember your choices and settings (e.g., language, cookie consent preferences). -
Analytics/performance cookies
Help us understand how visitors use our site and tools so we can measure and improve performance. -
Advertising/targeting cookies
Used by us and our advertising partners (e.g., Google) to build a profile of your interests and show you relevant ads.
7.2 Consent for Cookies (EU/UK)
Where required by the UK GDPR, EU GDPR, and the ePrivacy rules:
- We will request your consent before setting non-essential cookies (e.g., certain analytics and advertising cookies).
- You can change or withdraw your cookie consent at any time via your browser settings and, if available, our cookie banner/settings tool.
7.3 Managing Cookies
Most browsers allow you to:
- View and delete cookies
- Block cookies from specific sites
- Block all cookies
- Receive alerts when cookies are set
Please refer to your browser’s help section for detailed instructions. Disabling certain cookies may affect some features or functionalities of our website and tools.
8. Data Sharing and Disclosure
We do not sell your personal data. We may share information in the following limited circumstances:
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Service Providers (Processors)
With trusted third-party companies that help us operate our Service, such as:- Hosting providers
- Analytics and measurement providers
- Advertising networks and partners
- Technical support and security services
These providers process data on our behalf under data processing agreements and are required to protect your data and use it only according to our instructions.
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Legal and Regulatory Requirements
If required to do so by law, regulation, court order, or government request, or to protect our rights, property, or safety and that of our users or others. -
Business Transfers
In connection with a merger, acquisition, reorganization, or sale of all or part of our assets, your information may be transferred as part of that transaction. We will ensure appropriate safeguards and will notify you, where required by law.
9. International Data Transfers
calctechlab.com is operated from the United Kingdom (UK). Your data may be processed and stored in the UK and in other countries where our service providers are located.
Where we transfer personal data from the UK or EU/EEA to countries that do not provide an equivalent level of data protection, we will implement appropriate safeguards, such as:
- Standard Contractual Clauses (SCCs) approved by the European Commission and/or the UK authorities; or
- Other lawful transfer mechanisms, as permitted by applicable data protection laws.
You can contact us at support@calctechlab.com for more information about the safeguards in place for international transfers.
10. Data Retention
We retain personal data for as long as necessary for the purposes described in this Privacy Policy, including:
- Providing and improving the Service
- Complying with legal, accounting, or reporting obligations
- Resolving disputes and enforcing our agreements
Retention periods vary depending on the type of data and the reason we collected it. When data is no longer needed, we will delete it or anonymize it so that it can no longer be associated with you.
11. Your Rights (UK & EU Users in Particular)
Where the UK GDPR or EU GDPR applies, you may have the following rights regarding your personal data:
-
Right of access
To obtain confirmation as to whether we process your personal data and, if so, to receive a copy of that data and certain other information. -
Right to rectification
To request that we correct any inaccurate or incomplete personal data. -
Right to erasure (“right to be forgotten”)
To request that we delete your personal data in certain circumstances (e.g., where it is no longer necessary for the purposes for which it was collected, or where you have withdrawn consent and there is no other legal basis for processing). -
Right to restriction of processing
To request that we restrict the processing of your data in certain cases (e.g., while we verify the accuracy of your data or our legitimate interests). -
Right to data portability
To receive your personal data in a structured, commonly used, machine‑readable format and to transmit it to another controller, where technically feasible and where the processing is based on your consent or on a contract and carried out by automated means. -
Right to object
To object, on grounds relating to your particular situation, to the processing of your data that is based on our legitimate interests. You also have the right to object at any time to processing for direct marketing. -
Right to withdraw consent
Where processing is based on your consent, you have the right to withdraw that consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal. -
Right to lodge a complaint with a supervisory authority
If you are in the UK or EU, you have the right to lodge a complaint with a data protection authority. In the UK, this is:
Information Commissioner’s Office (ICO)
Website: https://www.ico.org.uk/
To exercise any of these rights, please contact us at support@calctechlab.com. We may need to verify your identity before responding to your request.
12. Children’s Privacy
Our Service is not directed to children under the age of 13, and we do not knowingly collect personal data from children under 13.
If you believe that a child under 13 has provided us with personal data, please contact us using the contact details below. We will take steps to delete such data as required by applicable law.
13. Third-Party Links
Our website and tools may contain links to third-party websites or services that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of third-party sites or services.
We encourage you to review the privacy policies of any third-party sites you visit.
14. Contact Us
If you have any questions about this Privacy Policy, our data practices, or if you wish to exercise any of your privacy rights, you can contact us at:
calctechlab.com
Email:
support@calctechlab.com
Website:
https://calctechlab.com/
Country: United Kingdom (UK)
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.
Your continued use of calctechlab.com after any changes are posted constitutes your acceptance of the updated Privacy Policy.